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innovative website design

Innovative Design Methods That You Should Use With Your Design Team

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Most of the website design teams in a company undergo a certain period where the innovations often take a hike. Well, innovation is one of the best things that could happen to the web development companies.

However, some companies just focus on meeting the deadlines in website designs and barely provide the clients what they ask for. It is all due to the lack of innovation in the companies.

If you find that your website designs have the same problems, it is time to bring in some change and innovation in them, don’t you think?

We are here to help you with that. How about we give you some innovative ideas on designing the website in a better way?

Ideas Of Innovation That Will Be A Help

Here are some popular and tested activities that could help the design team in your company to have the creativity, perception, and innovation back to give the best to the clients. Let’s get started with it then!

Brainstorming Is Always Helpful

All the developers of today call it the Walt Disney method. It is one of the best methods that anyone can use with the design team.

The main focus of this amazing method is to have a look at the problem.

In this particular case, it is the vision and the requirements of the client. The method has three different perspectives on the problem to make sure that the final layout of the design is able to meet all the needs and requirements of the client.

Robert Dilts developed this method in the year 1994 and the method looks into the problem from three perspectives which are the realists, the dreamers, and the critics. There is a fourth perspective as well and that is of the outsiders.
However, that one doesn’t really help that much. The design team would note all the different opinions and points that come from each one of the perspectives and the result is a detailed list of the things that should be on the design.

That is one of the most helpful things for the team.

A Matrix Of Emotions

Well, what do you think is the difference between a common and an amazing design?

Well, a common design is just common, but a great design would hit the customers somewhere deep, where it does make an effect.

With a properly created design, the viewers feel certain sentiments and emotions. Maybe on the subconscious mind, but they do work. This can be helpful in creating the Empathy Map to reach the customers.

You will have to make sure that you properly understand the audience. The more the design team gets to know the potential customers, the better it will be for the company. This particular method is extremely helpful in providing the team a place in the choices of the users and notes all the important bits and pieces.

Characters of Belbin

Do you know who the originator for this method is? Well, Raymond Meredith Belbin is the name and now you know where this method got its name from. This method is basically one of the best and the important ones that every web development company needs.

The basic idea is that every single member of the design team works in a different manner. So, diversity in the strengths is a very common thing in here.

A great design team would be the one which have got the characters of that of the different member of Belbin. This doesn’t really mean that the team needs nine members.

We are talking about the strengths in here. We, the nine different characters of Belbin are planters, resource investigators, coordinators, shapers, team workers, implementers, monitors, completers, and specialists. The individual strengths from each one of the characters are what make a great team.

Remember The Future Game

This is a method which speaks a lot about the future. No, we are not talking about time. The team members of the design team get to visualize the product and its looks once they are done with it in the future.

Well, this is a bit different than knowing about the uses of the product.

The whole idea in here is to look for the detailed answers to the one question- “What will the finished product look like?” This is another one of the great methods that the design team can use in order to make sure that they have innovation in their teams.

The phrasing of the product is what is the most important in this case. For example, if someone asks what their smartphones do and what they would have in the future, the answers to the questions will be very different.

Day From Life Method

This method puts the main focus on understanding the customer. In this particular activity, the end user and the team members sit and have a conversation about the different things that they do on any regular day.
It is important for the team members to note down all the important details and activities that the user takes part in.

This is an exercise which can be used by different users as they all have different routines. After the team gets the timeline, it can be used to make some changes in the final product as well. This ensures that the end user is completely satisfied with what they have as it is according to their timeline.

Known to be a very common and important method, this one can be used by any design team to ensure that they have got all the creativity that they need in their website design.

So, there you have it, people! Here are some of the most important methods that can be carried out with the design team for ensuring great results.

These methods are extremely helpful in breaking the monotony in the team and it will also make the design team think in a better way. As a result, there will be more thoughts to discuss on the table and innovation will once again be back.


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